How we boosted sales for Feefo with an Adyen & HubSpot integration

Real-time payment tracking & a smooth checkout experience led to increased revenue for Feefo

Partnering with Rixxo to integrate Adyen with HubSpot has transformed our process at Feefo. They took the time to understand our needs, delivering a tailored solution that boosted sales, improved real-time payment tracking, and streamlined checkout, allowing our team to focus on growth and drive more sales daily.

Bobby Thorpe | Feefo

About Feefo

Feefo is a trusted global reviews platform enabling businesses to collect and showcase verified customer reviews. With a strong international presence, Feefo empowers companies to build trust, improve customer retention, and drive growth by providing insightful customer feedback tools and solutions.

The challenge

Feefo’s manual payment process caused tracking issues, a clunky checkout blocked Essentials Package sales, and single-currency support limited growth. They needed a faster, more reliable solution for scalability.

In this project we delivered:

This is an integrated project

Integrating your website, ERP, CRM and more can save you time and make you more money. This project contains the following integrations.

Hubspot / Adyen

Discovery

Through workshops, we identified the need to integrate Adyen’s real-time payment tracking into HubSpot, automating workflows and eliminating manual errors. We also ensured a secure, frictionless checkout for the Essentials Package with PCI DSS compliance.

Technology

Hubspot

Adyen

What we delivered

To solve Feefo’s payment challenges, we integrated Adyen with HubSpot, creating an automated system that improved tracking, checkout, and reliability.

The integration gives sales and support teams real-time updates in HubSpot while eliminating manual data entry. A faster, more transparent checkout reduced drop-offs and boosted Essentials Package sales. With multi-currency support and PCI DSS compliance, Feefo’s payment system is now more secure, scalable, and ready for global growth.

We help to grow B2B eCommerce businesses

Whether you sell online or generate leads if you are a B2B or D2C business we can help to grow your business. We work across major platforms such as Adobe Commerce, Magento, Shopify & BigCommerce as well as offering a suite of integration options.

View our work